Rougère No.1

It’s time we gave a name to the now-iconic accord crafted by Francis Kurkdjian at the heart of his masterpiece, Baccarat Rouge 540: Hedione, Ethyl Maltol, Veramoss, and Ambroxan. Why not call it a Rougère? Like its fougère cousin, it rests on a Veramoss base, carries a distinct structural signature, and has become a foundation for other modern creations, from Initio’s Oud for Greatness to Ariana Grande’s Cloud.

Rougère No.1 is my tribute to that unmistakable DNA - an attempt to capture the essence of MFK’s creation. Whether I succeeded, I’ll leave to others to decide. But I can tell you this: everyone I’ve gifted it to has fallen for it instantly.

This will likely be a one-time release. Once it’s gone, it’s gone.